Outsourcing? You can retain our team to function as your entire marketing department.

Don’t want to burden your own payroll costs with additional personnel? You can retain our internal team to function as your marketing arm, handling both strategic planning and implementation from A to Z.

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LET US BE YOUR MARKETING DEPARTMENT

From A to Z, we can handle the work of growing your brand awareness and customer base.

EXPLORE OUR APPROACH

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RETAIN OUR TEAM AS YOUR OWN

Request A Quote

Tell us what you’re looking for. We’ll put together the right proposal for you.

1.

We grow your direct mail, email, and texting lists.

There’s a lot of emphasis on growing your social media following today. This is absolutely necessary! However, growing your social media is the means to an end. The ultimate goal is to grow the customer base from which you can continuously market to, no matter which social media platform is currently trending. That means, that you have to get mailing addresses, email addresses and mobile phone numbers from those who are paying attention to your business. Everything we do is geared towards that objective. And, we utilized every platform, channel, and tactics available to accomplish this objective.

How We Do It

We take a comprehensive approach to growing your customer base.

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  • Digital Advertising

    Depending on your business, we create and manage advertising campaigns with the goal of getting your potential customer to opt into your lists. On the way, we'll convert some to do business with you as well. We utilize advertising channels that make the most sense for your budget and advertising goals, including Google, Facebook/Instagram, TikTok, Pinterest, Snapchat, LinkedIn, Twitter, and others.

  • Influencers & Partnerships

    Today, getting people who already have an audience of your potential customers to share what you offer is an important part of marketing. We are talking about recruiting your very own influencers, not throwing money at an influencer marketing machine. This approach also includes finding the right collaboration with other brands that are not direct competitors, but have the same customer base as the one you want to target. By establishing a win-win relationship with such partners, we can help accelerate the growth of your customer base.

  • Events & Experiential

    Depending on your industry, events can play a huge role in building brand awareness and sales. The promotion of the events in itself will grow your customer base. Giving people the opportunity to interact in-person with your business will build a stronger bond between you and your potential customer, while allowing you to reach by proxy an audience you may not be able to reach otherwise (especially if there are restrictions with digital advertising platforms for your type of business).

  • Content Marketing

    Creating compelling imagery, videos, and written content to disperse through social media and websites (yours and others) is critical to winning new potential customers while also nurturing and activating current customers. We do the work of thinking, planning, producing, and distributing content to give your business more visibility across the web and a higher chance of growing and monetizing your customer base.

  • Traditional Advertising

    When appropriate, we can utilize traditional advertising channels to grow your customer base, such as TV, radio, out-of-home/billboard displays, and Every Door Direct Mail.

  • Public Relations

    While we are not a PR agency, we have deep expertise in finding and selecting the right PR agency for our clients. The wrong PR agency will take your money and barely generate results because it is ultimately all about their relationships and whether or not they have continued to cultivate their relationships with the type of press outlets that you need to be featured in. We can pull together the right PR strategy with the right players for your business.

  • Creative Services

    From graphic design to copywriting to video production, we're a one-stop shop that can produce everything that you need to market your business. Our internal and external resources can produce competitive works that you can grow your business with.

How We Do It

These are some of the strategies we deploy to grow sales from your lists.

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  • Email Club

    We make being a part of your email list special by creating special content and offers for those who have signed up. By thinking through and planning regular communications to your email base, we can help drive sales and referrals for your business.

  • Text Marketing

    We plan and distribute regular communications via text to compel your base to do business with you.

  • Direct Mail

    We create and design compelling mailers that drives traffic to your website, increase phone calls and store visits, and drive sales for your business.

  • Referral Program

    We create and manage referral programs to help you gain new potential customers from your current customer base.

  • Affiliate Program

    When appropriate, we can help you set up affiliate marketing programs that help drive sales.

  • Website Content

    We turn your website into a resource/content destination that your customer base will want to visit regularly.

2.

We create marketing programs to cultivate your lists for business.

As we grow your direct mail, email, and texting lists, we create compelling communications to distribute on a regular basis to your lists in order to drive business and increase sales for you. A part of this is also persuading those on your lists to get others in their circle to also opt into your lists to receive communications from you. By focusing on nurturing your lists, we set your business up for continuous success, even when the popularity of social media platforms change.